About Rhythm New Media

A leader in ad-supported mobile video

With Rhythm, you have access to some of the best mobile video advertisement technology, which helps you reach your target audience with just a click.

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Great Possibilities

Worldwide Peoples

Rhythm allows you to access some of the best features which will enable you to record, edit and post a video which will directly reach your target audience without having to struggle.

A growing start-up in the mobile space

The development of video content

Advertising in streamlined video content

Reinventing Brand Advertising

Brand Campaigns

Rhythm allows you to build your campaign while keeping track and exploring your strategy to get the right results. Rhythm is one of the easiest ways to create a campaign and reach an audience which can also cover the location you desire.

Targeted Audience

Rhythm accurately and precisely measures the impact of brand campaigns to make building mobile video advertising campaigns easier than ever before.

Specific Age

The age aspect will allow you to get your videos accessed by the people who fall under your target audience for better results.

Managing Frequency

We also can help you keep track of the frequency in which people click on your advertisements to bring a clear view of the subject.

Customized Views

You can also customise your ads depending on the things you want people to know and reach out to you for a better service.

Ad Funded Video

We also have some features which will allow you to shoot a video solely on the funds that your previous ads receive.

Interactive Video

An interactive video require you to have the call to action features; it will help bring the right access to the interactive videos.

Fully Responsive

A fully responsive app makes it much easier for you track as well as keep everything in check when it comes to an understanding the next step.

Clients About Us

Our blog

  • These days, people are enjoying video and video advertisements on a wide range of devices—from smartphones and tablets of all different sizes to laptops, desktops, and big screen televisions. Video ads have proven to be immersive on bigger screens, but what about on smaller mobile devices like tablets and smartphones? Are video ads equally immersive on a 4-inch smartphone or a 7-inch tablet as they are on a 52-inch plasma TV? Videophiles, retail stores, and device manufacturers agree that the optimal viewing angle for watching video on any device is 30-degrees, an angle at which the device’s screen occupies the majority of the viewer’s field of vision. The table below shows the ideal viewing distance ranges (roughly correlating to a 30-degree viewing angle) for some popular devices of all sizes: Every device, big or small, has an optimal video viewing distance, and although distances vary based on screen size, users can enjoy an immersive video ad experience on everything from an iPhone to an iPad to a 52-inch television by simply filling their field of vision with the device’s screen. When it comes to mobile video ads, the result is an immersive, engaging experience users can take anywhere and enjoy anytime.

  • Sales and advertising are a part of the marketing team, which is often looked at as two different departments. It is because although the functions of both the teams are meant to target the audience and generate revenue, their function is different ways. To understand how advertising and sales are different from each other, let us first take a look at their role in marketing. Sales team basically handles the product and services by selling it in the market. But the term sales represent more than just selling the product and services. A sales team of any business work for closing deals with their clients and customers. Their efficiency in closing the sales determine the progress of a business. Sales is an effort to satisfy a customer while also helping the company to increase its revenue. Advertising is also an approach to reach out to the audience but with the method of announcements. It uses promotional ideas to influence, communicate, and inform people about the products and services of a company. The goal of the advertisement team is to create marketing campaigns which attract new customers and reach a wider market through different marketing types. There is some key difference between sales and advertising, which are mentioned below. Marketing

    Function

    While the sales use different distribution channels to push the product into and market and to their customers, the advertisers work to increase the demand for their product in the market. If you buy a product through a retailer and get an offer to make up your mind, that is sales. But if you find an offer for a product on channels, newspapers, or TV, and then decide to buy it, it is the function of the advertising team.

    Objective

    The main objective of sales is closing the deal by the end of their pitch which amounts for their efficiency. Whereas, the objective of the advertiser is to create interest in the product among customers.

    Reach

    The reach of the sales team is limited to only a two-way communication with the use of phone calls, emails, and personal visits. The advertising team, however, is a one-way communication where the message is delivered to the customers through different means.

    Frequency

    Sales teamwork every day to increase their sales until the deal is closed. Once the product reaches the desired destination, the sale is considered closed, and the sales team do not contact the customer after that. The advertising team, on the other hand, frequently work to maintain the brand image among the customers and convey their message as many times as they can.

    Transactions

    The sales team van validate a financial transaction between the seller and the customer. The advertisement team does not hold any role of transactions for the customers.

  • One of the best ways of generating revenue when you have a website or a blog is managing ads from your advertisers from different ad networks. There are plenty of servers available online that offer ad revenue, but since there are too many of them, it can be difficult to choose the best for you. A good ad server will be able to help you with generating more revenue as compared to the other servers. Here are the tips to help you pick the right ad server for you web page.

    Identify your needs

    There are thousands of types of ads that the servers offer, and they are based on short term and long term advertising. You cannot keep switching the ad servers as it is complex in terms of the features that an ad server can offer under a budget.  An ad server that matches your website will be able to help you in more advertising and ultimately generating more revenue. While checking an ad server, make sure that you suffice with all the features that you need for your website. Keep your priority items first and then check out the additional benefits that you can get. Also, consider your own strengths and limitations such as technical expertise, human resource, and budget. VideoAds

    Size of the advertiser

    The bigger size of the advertizers on the server will give you more options to host on your page than the one with only a few advertisers. A bigger inventory will give you more options to find the right ads for the type of your website. Better target ads will provide better user engagement and higher revenues.

    Quality of ads in the network

    Irrespective of what advertisements are provided by your network, the users who see ads on your website will only believe that you endorse all ads. Which is true to some levels as you have the choice of picking the quality of your ads. Publishers forget to take care of the quality of the ads as long as they are getting paid, which can be devastating for their brand reputation. Low-quality ads are bad advertising, and even though they can provide better revenue, the chances of users clicking on the ad will be less.

    Check the ad formats

    The format of ad is also an important thing to consider as it can impact the performance of the ad. One type of ad cannot fit all the blogs and website. There are multiple ad formats such as IAB display units, rising start display units, text ads, rich media ads, pop-ups, search box, tag cloud, video rolls, and more customer options. If you have the knowledge about these ads, you can have a better go at the ad servers as you can pick the one with the formats that you want.

Video Ad Units

Interactive In-Stream Video

89% average completion rates across Rhythm’s partners

We have some of the best features which can guide you through the process of getting your audience having the right engagement with you.